About
It started in 2012 on the Union Pacific bridge over I-45 when an anonymous tagger put the slogan "Be Someone" a message that seemed to resonate with many Houstonians on their daily commute. So much so that it appeared on shirts, hats, stickers and all manner of knick-knacks. The slogan has been tagged over many many times. "Be Sus", "Be Mattress Mac", "Wash Your Hands" (during the pandemic), "George Floyd", and "No War Know Peace" being some of the more notable changes.
No matter how many times, the phrase "Be Someone" reliably returns to the bridge side. There have apparently been many attempts to make it a protected landmark.
Know Before You Go
Local rap legend Paul Wall has the phrase (bridge and all) tattooed on his chest. Best seen driving toward downtown on I-45 when about to pass the bridge.
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Published
April 14, 2026
