Freshlist's Seasonal Produce Clock – Charlotte, North Carolina - Atlas Obscura

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Freshlist's Seasonal Produce Clock

A year-long seasonal produce clock highlighting a variety of fruits and vegetables from across the Piedmont region. 


Designed to highlight the agricultural diversity of the Piedmont region of the Carolinas throughout the year, this seasonal produce clock was completed in 2020.

Measuring nearly 12 feet in diameter, the installation features a custom-built clock hand that makes one full rotation per year. With 12 o’clock aligning with the winter solstice, the hand slowly progresses through the seasons, passing over hand-painted illustrations of dozens of unique fruits and vegetables.

Intended to promote local agriculture and the importance of eating seasonally, the concept was created by Freshlist, a local food hub headquartered in the building where the clock was installed. 

The project was initiated during the COVID-19 pandemic of 2020 with funding and support from the City of Charlotte and the NoDa Neighborhood Business Association. It was also designed as a way to support local artists and create engagement within the surrounding Belmont community.

Several artists who contributed to the project included: Jackie Hurd, Ashley Bonomo, Jason, and Jeremy Calamusa. Freshlist’s seven team members also painted one item of their choosing. 

A full list of the produce featured on the clock include:

Rainbow carrots, collard greens, Chioggia beets, watermelon radishes, Kassia limes, romanesco, kalettes, kumquats, Meyer lemons, bok choy, easter egg radishes, kohlrabi, peas, asparagus, morel mushrooms, garlic, red onions, strawberries, ramps, pickling cucumbers, cherry & heirloom tomatoes, blackberries, Chinese long beans, peaches, corn, raspberries, orange watermelon, red and green okra, butter beans, persimmon, figs, pawpaws, honey crisp & granny smith apples, delicata squash, peach sugar rush peppers, purple sweet potatoes, broccoli, napa cabbage, Carolina gold rice, blue hubbard squash, spinach, and peanuts.

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Visible from Pegram Street. 

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February 2, 2021

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