Explore 34 Marketing Collections - Atlas Obscura
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A classy-looking sweet potato casserole.
food

The Savvy Marketing That Put Marshmallows on Your Sweet Potato Casserole

"I’ll have it with my Roast … and again for dessert."
Natasha Frost November 20, 2017
Bovril from the Supermarket
Gastro Obscura

Bovril

This "Fluid of Beef" fed an army and makes a hearty tea.
Have some baking powder, lest a demon creep up while you sleep.
victorian

Victorian Culinary Trading Cards Are a Feast for the Eyes

But maybe not for your stomach.
Paula Mejia October 27, 2017
Waldo the Wizard, on a Lucky Charms cereal box from 1975.
food

The Lucky Charms Mascot Was Almost a Forgetful Wizard

In the 1970s, Waldo the Wizard briefly appeared on cereal boxes in New England.
Jonathan Kendall October 23, 2017
Salesmen promised that tomato pills could cure headaches, diarrhea, and cholera.
food

The Tomato Pill Craze

How a war over cure-all pills convinced Americans to eat tomatoes.
Adee Braun October 16, 2017
Nothing says "science" like the white lab coat.
world record

Behold the World Record for Most People Dressed Like Scientists

It's not science. But it kind of looks like it.
Eric Grundhauser August 31, 2017
Paris is just one city that's often described with inherently feminine language.
literature

Why Do We Love to Think of Places as People?

"Paris, I am in you" is just the latest manifestation of a long tradition.
Natasha Frost August 23, 2017
RIP, Smurf Village.
film

Spain's Bright Blue 'Smurf Village' Is Being Forced to De-Smurf

Magic can't save you from royalties disputes.
Cara Giaimo August 11, 2017
Delicious industrial goodness.
food

The Long Death of Product 19, the Most Beloved Cereal You've Never Heard Of

Despite a devoted fanbase, it has disappeared.
Eric Grundhauser November 7, 2016
beer

The Biochemist Behind Light Beer, the Greatest Marketing Gimmick the World Has Ever Seen

Beer.
Ernie Smith August 15, 2016
Boutique below and legs above
San Francisco, California

Dangling Legs at the Piedmont Boutique

The giant pair of sexy legs sticking out the window of this costume store have become its main draw.
Groom, Texas

The Leaning Tower of Texas

This water tower slanted at an uncomfortable angle off the old Route 66 was an ingenious marketing ploy.
Union, Maine

Moxie Bottle House

They call buildings like this "mimetic architecture," but nothing has ever mimicked the taste of Moxie.
A Vegetable Compound label, featuring the portrait that confused the world.
medicine

The First Woman to Put Her Face on Packaging Got Trolled Like Crazy

"You ought to feel solemn... that your face pervades the mind of the nation like a nightmare," wrote one early hater.
Cara Giaimo April 29, 2016
Pemberton's grave in Columbus, Georgia
Columbus, Georgia

Coca Cola Inventor's Grave

Coca Cola may be "the real thing" but its inventor, buried at this Georgia gravesite, called it a "valuable brain tonic."
celebrity

Long Before Peyton Manning Met Budweiser, the Pope Shilled For Cocaine Wine

Jaya Saxena February 9, 2016